A brand Strategist & creative director that builds products, brands & places With COVETABLE distinction
For over 18 years Evelyn has worked on international hospitality, mixed-use and residential developments. Her ability to bring clarity, insight and vision to real-estate projects is honed by executive-level positions as Brand Strategist at Resonance Consultancy, Concept and Strategy Lead at Ste. Marie Studios, and Creative Director at Farmboy Fine Arts.
Evelyn’s unique expertise combines strategic brand positioning with design visioning, effectively informing product development with outcomes that encompass brand narratives, identity, interior design, programming, and placemaking. Her ability to balance art and science allows Evelyn to bring projects to life with sustainability and cultural vibrancy, ensuring that products, brands, and places are not only distinct but, more importantly, welcomed by the people who inhabit them.
Past Projects
Hospitality
MARRIOTT AUTOGRAPH COLLECTION SHANGRI-LA HOTEL VANCOUVER ARCHETYPE SEATTLE THE EMILY HOTEL BRAND SUNDAY EDITION, SEATTLE THE ENGLISH INN, VICTORIA ANANTARA EASTERN MANGROVES HOTEL, ABU DHABI YAS VICEROY HOTEL ABU DHABI ROSEWOOD HOTEL GEORGIA VANCOUVER FAIRMONT FLAME TOWERS BAKU W HOTELS BEIJING W HOTELS BRAND STANDARD WESTIN ELEMENT BRAND STANDARD WALT DISNEY CRUISES
Real Estate Development
QUIDDIYA GOLF DISTRICT SAUDI ARABIA JINJU BY ANTHEM PROPERTIES KEEFER STREET CHINATOWN BY ANTHEM WEST GEORGIA BY ANTHEM CENTURY CITY SURREY HOLLAND PARK HABITAT BY HUDSON PROJECTS KINGSWAY & PRINCE ALBERT BY RIZE CAMBIE CORRIDOR BY COROMANDEL BELLEVUE BY ONNI GROUP
Independent Businesses
LARRY’S MARKET, NORTH VANCOUVER PRECISION HEARING CLINIC, MULTIPLE LOCATIONS FUJI MARKET, WHISTLER COLLABWARE OFFICE, VANCOUVER
Products
FARMBOY FINE ARTS HUNTER DOUGLAS HOSPITALITY X FBFA ROLLER SHADES SHAW CONTRACT HOSPITALITY CARPETS WOODWARDS RETAIL CHRISTOFFERSEN PERFUME OILS
Get in touch →
Armoury District
201 - 1540 West 2nd Avenue
Vancouver, BC, Canada
EvelynSum@gmail.com
+1 (778) 990 8799
Open for engagement on a project basis or as an embedded advisory service within clients’ organizations.
Photo & Image credits: 1. The Botanist Restaurant, Ema Peter Photography 2. The Vain Illustration, Frances Howell 3. Chinesischer Mantel, Ellen Dornhaus 4. Jet Into Kai Tak Airport 1989, Greg Girard 5. Chinesischer Mantel in situ courtesy of Shangri-la Hotel Vancouver 6. My Remembrance: Lotus Landscape, 2015, Yi Chun Lin, 7. Scholar Rock: Crouching Dragon, 2014, (close up), Yi Chun Lin 8. Coral Rose in Glass Jar (By Moonlight), 2019, Karin Bubas photo: Monte Clark Gallery 9. Yi Chun Lin special commission, photo courtesy of Shangri-la Hotel Vancouver 10. Woodwards Collage, Evelyn Sum 11. Woodwards’ word mark, Evelyn Sum 12. The Gaskell, Conrad Brown 13. The Gaskell book photos, Conrad Brown 14. Coromandel Concept Book, Evelyn Sum 15. Christoffersen bottles, Evelyn Sum 16. Collabware Office, Evelyn Sum 17. Private Residence, Evelyn Sum 18. Bel Niente Concept Book, mixed 19. It Rains Hong Kong, Fan Ho Photography, photo: Blue Lotus Gallery 20. Centari Room, Evelyn Sum